Conversion Signals

Teach the algorithms what winning means.

Every day, Meta and Google decide who sees your ads, based on the conversion data your shop sends them. Most shops send incomplete data without knowing it. So the algorithm spends your budget half blind.

ENRICHMetaGoogleTikTokOutbrainTaboola
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The part of your ad account nobody looks at.

You optimize creatives, audiences and budgets. But underneath all of it sits the data feed that trains the algorithm. When that feed is broken, everything built on top underperforms. And it is broken more often than not.

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Where signal setups break

Signals never arrive

Browsers and privacy rules swallow conversions before platforms see them. The algorithm learns from a fraction.

Purchases don't match

Without proper identifiers, orders never connect to users. Wasted truth.

Every conversion counts the same

A serial returner, a bargain hunter and your best customer all teach the algorithm the same lesson.

Duplicates and delays distort

Browser and server events double-count, and late signals miss their attribution window.

The loss stays invisible

Without monitoring, you never learn how much data consent choices and blockers cost you.

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So we rebuilt the way signals travel.

You take control of what your algorithms learn.
Two steps: quality first, then value.

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Complete. Matched. Deduplicated.

Events captured in browser and backend, matched with proper identifiers, cleaned of duplicates and delivered fast. Consent-aware by design. Conversions that actually arrive and actually count.

Admetrics helped us overcome advertising challenges and set a new benchmark for native ads. The S2S integration solved attribution complexity, allowing us to double revenue in 90 days.

Paul Keil
Sven GüntnerFounder & CEO, Olivenzauber
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Teach it the right goal.

A standard purchase event says one thing: somebody bought. You can tell the algorithms much more, and they will hunt exactly what you describe.

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New customers focus

Train bidding on first purchases. Your CRM keeps the fans. Your ads hunt growth.

Profit focus

Send margin-true values and the algorithm starts favoring high-margin sales.

Different attribution

Share the attribution values that match the credit you attribute.

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In their own words.

How our customers leverage better signals and switch to profit-led allocation.

WATCH · 28:58
ESN
220% New Customer ROASLukas Westensee · Freiluftkind
WATCH · 7:07
Sugargang
Revenue  Sven Güntner · Olivenzauber
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Independently verified

The platform that spends your money should not be the only one measuring the lift. Your Admetrics reporting verifies every improvement on independent numbers. And the Chrome extension shows them right inside your ad manager.

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Compliant by default. Hosted in the EU.

Built in the EU, for EU law - so lawfulness is the platform's job, not yours.

Integrates with your consent setup

Nothing fires without consent. The pixel respects your CMP out of the box; consent state travels with every event.

EU data residency

Processed and stored in the EU. No third-country transfer, no TIA paperwork inherited from your analytics stack.

Due-diligence ready

DPA/AVV, records of processing and a full audit trail - the documents your DPO asks for, ready before they ask.

Evidence from 100+ brands.

Real quotes, real numbers — measured by the brands themselves.

All customer stories →
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Questions, answered.

Which platforms are supported?+

Meta, Google and TikTok, with one setup per platform.

What does enriched mean?+

Events carry more than a purchase ping. New customer flags and margin-true values tell the algorithm what a sale is really worth, so bidding optimizes for profit and growth instead of easy conversions.

Can I choose what gets sent?+

Yes. You control which signals and values train your algorithms. That is the point.

Will this double-count with my existing pixel?+

No. Events are matched and deduplicated before delivery, so the platforms see every conversion exactly once.

Is this consent aware?+

Yes. Feedback runs continuously and respects each visitor's consent state by design.

How do I know it works?+

You verify the lift in your own independent Admetrics reporting, not in the platform's self-graded numbers.

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Better signals in.More profit out.

One hour setup. 21 days free. Cancel any time.

Everything Mission Control does.

One closed loop, open to your entire stack: connect, measure, analyze and allocate from the same governed model.

One open data layer - in and out

Every source in, every system out. The same governed model feeds your reports, your ad platforms, your warehouse and your agents.

An answer for every question

Profit, marketing, customer and creative intelligence on the same truth — down to product, cohort and creative level.

Keeping control of the next euro

Budget decisions proposed on measured profit, executed inside your guardrails, every action logged and reversible.