Mission controlfor e-commerce

Know what earns. Move the budget. Admetrics connects your shop and ad accounts, shows what every campaign really earns after costs, and moves budgets toward what works. Manually or on autopilot.

ConnectMeasureAnalyzeAllocate
Allocate
Trusted by more than 100 DTC brands
ESN naturtreu TIDBYT DAGSMEJAN Tales & Tails ZigZag Zurich sugargang KRISTALLKRAFT ESN naturtreu TIDBYT DAGSMEJAN Tales & Tails ZigZag Zurich sugargang KRISTALLKRAFT
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Turn budgets into profit

From every click and cost to the next budget decision. One continuous system built around contribution profit.

Measure everything

Every ad, every click, every order. One complete picture.

Know your profit

All costs deducted: products, shipping, returns, fees.

Move the budget

Your team, the model, or on auto-pilot. You set the level.

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This is Houston.

Our mission is to win you customers cheaper and keep them longer.

01
01Connect

One data foundation, owned by you.

Every order, every ad, every cost in one governed layer. Your team, your tools and your AI finally work with the same truth.

02
02Measure

Measurement you can defend.

Admetrics follows real customer journeys and proves what actually wins you new customers. Backed by experiments, not by platform claims.

03
03Analyze

Answers you can act on.

See what every campaign, customer and creative truly earns, and which ones build lifetime value instead of one-time deals.

04
04Allocate

Money in motion.

Move money where it earns: by hand, by model, or on auto-pilot. More efficient allocation, faster reactions, less waste & ultimately driving more profit per euro.

Admetrics helped us overcome scaling challenges and set a new benchmark for paid-ads.

Paul Keil
Paul KeilTeamlead Performance Marketing
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Every outcome makes the next decision better.

Allocations are activated, outcomes verified, and reviewed evidence flows back into measurement.
The loop is the product.

01Connect02Measure03Analyze04Allocateverifylearn
Closed Loop. Verify outcomes and feed reviewed evidence into the next allocation.‹›Open Layer. Governed connectivity across all four stages.
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The platforms selling the media shouldn't grade their own results.

Admetrics combines attribution, marketing mix modeling, experiments, and first-party tracking in one independent view. Every result is evaluated by contribution profit, so you can move your budgets based on actual business impact.

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Evidence from 100+ brands.

Real quotes, real numbers - measured by the brands themselves.

All customer stories →
s

“Suddenly, what had previously only been a gut feeling became visible.”

Paul Keil Team Lead Performance Marketing, ESN & More Nutrition
+81% REVENUE FROM PAID SOCIAL

“What used to be a gut feeling is now backed by the numbers in Admetrics.”

Paul Keil Team Lead Performance Marketing, ESN & More Nutrition
−70% COST PER NEW CUSTOMER
Olivenzauber logo

“It pays for itself from the very first month.”

Sven Gündner Founder, Olivenzauber
REVENUE IN 90 DAYS

“When it comes to data quality and tracking, you’re simply top-notch.”

Lukas Westensee Founder, Freiluftkind
+220% NEW-CUSTOMER ROAS, NATIVE CHANNELS

“Admetrics is like having an extra team member—an external analyst I can bring in whenever I need one.”

Kaja Ringert Founder, Tales & Tails
+60–65% MARKETING EFFICIENCY (MER)

“We achieved an impressive 100% year-over-year growth, significantly improved our budget efficiency, and gained precise attribution insights across Amazon and Shopify.”

Vincent Grassegger CMO, Naturtreu
+100% YEAR-OVER-YEAR GROWTH

“Honestly, Admetrics has been a game changer for us.”

Jonas Gritzmann Marketing Manager, Heimplanet
+90% FASTER CREATIVE TESTING

“The biggest difference? You stayed with us until our tracking problem was genuinely solved.”

Christoph Jugel Co-Founder, Nyfter
MORE MEASURABLE EVENTS IN THE AD ACCOUNT
SugarGang logo

“We tripled our ROAS and scaled more efficiently on TikTok. Most importantly, we’re now scaling based on real, reliable data.”

Tim Thies Marketing Manager, SugarGang
ROAS — SCALED ON REAL DATA

“You tracked significantly more, and the data quality was simply much, much better.”

Lukas Westensee Founder, Freiluftkind
+30% MORE TRACKED PURCHASES IN A COMPARATIVE TEST

“With the Admetrics integration, we increased ROAS by 60%, reduced our cost per order by 25%, and optimized our Meta budget with precision and confidence.”

Philipp Richter Performance Marketing, Ehrenkind
+60% ROAS · −25% COST PER ORDER
Olivenzauber logo

“Within one or two calls, every channel was connected. Two days later, the complete dashboard was up and running. That was simply unbeatable.”

Sven Gündner Founder, Olivenzauber
<30 MIN SETUP — ALL CHANNELS CONNECTED

15 years of analytics and tracking experience for brands including:

Disney Store
eBay
Paramount
Tesco
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30+ integrations. One control layer.

Shops, marketplaces, ad platforms, retention and data tools.
Connected in minutes, synced continuously.

30+ Native integrations
ShopifyAmazonShopwareMagentoWooCommerceJTLRechargeStripePayPalGoogle SheetsBigQueryAmazon S3Google DriveSlackClaudeOpenAIGeminiShopifyAmazonShopwareMagentoWooCommerceJTLRechargeStripePayPalGoogle SheetsBigQueryAmazon S3Google DriveSlackClaudeOpenAIGemini
Meta AdsGoogle AdsTikTok AdsPinterestSnapchatMicrosoft AdsInstagramFacebookXLinkedInCriteoTaboolaOutbrainTeadsAwinTradedoublerLinksterKlaviyoFairingKnoCommerceZapierMakeMeta AdsGoogle AdsTikTok AdsPinterestSnapchatMicrosoft AdsInstagramFacebookXLinkedInCriteoTaboolaOutbrainTeadsAwinTradedoublerLinksterKlaviyoFairingKnoCommerceZapierMake
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Compliant by default. Hosted in the EU.

Built in the EU, for EU law - so lawfulness is the platform's job, not yours.

Integrates with your consent setup

Our technology respects your consent mechanism out of the box.

EU data residency

Processed and stored in the EU. No third-country transfer, no TIA paperwork inherited from your analytics stack.

Due-diligence ready

DPA/AVV, records of processing and a full audit trail - the documents your DPO asks for, ready before they ask.

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More Nutrition

“What used to be a gut feeling is now backed by the numbers in Admetrics.”

Paul Keil Team Lead Performance, ESN & More Nutrition
−70% Cost per new customer
ESN

“Suddenly, what had previously only been a gut feeling became visible.”

Paul Keil Team Lead Performance, ESN & More Nutrition
+81% Revenue from Paid Social
Olivenzauber

“It pays for itself from the very first month.”

Sven Gündner Founder, Olivenzauber
Revenue in 90 days
Freiluftkind

“When it comes to data quality and tracking, you’re simply top-notch.”

Lukas Westensee Founder, Freiluftkind
+220% New-customer ROAS
Tales & Tails

“Admetrics is like having an extra team member—an external analyst I can bring in whenever I need one.”

Kaja Ringert Founder, Tales & Tails
+60–65% Marketing efficiency
Naturtreu

“We achieved an impressive 100% year-over-year growth.”

Vincent Grassegger CMO, Naturtreu
+100% YoY growth
Heimplanet

“Honestly, Admetrics has been a game changer for us.”

Jonas Gritzmann Marketing Manager, Heimplanet
+90% Faster creative testing
Nyfter

“The biggest difference? You stayed with us until our tracking problem was genuinely solved.”

Christoph Jugel Co-Founder, Nyfter
Measurable events
Sugargang

“We tripled our ROAS and scaled more efficiently on TikTok.”

Tim Thies Marketing Manager, SugarGang
ROAS
Freiluftkind

“You tracked significantly more, and the data quality was simply much, much better.”

Lukas Westensee Founder, Freiluftkind
+30% More tracked purchases
Olivenzauber

“Within one or two calls, every channel was connected. Two days later, the complete dashboard was up and running.”

Sven Gündner Founder, Olivenzauber
<30 min Setup
Ehrenkind

“With the Admetrics integration, we increased ROAS by 60% and reduced our cost per order by 25%.”

Philipp Richter Performance Marketing, Ehrenkind
+60% ROAS
More Nutrition

“What used to be a gut feeling is now backed by the numbers in Admetrics.”

Paul Keil Team Lead Performance, ESN & More Nutrition
−70% Cost per new customer
ESN

“Suddenly, what had previously only been a gut feeling became visible.”

Paul Keil Team Lead Performance, ESN & More Nutrition
+81% Revenue from Paid Social
Olivenzauber

“It pays for itself from the very first month.”

Sven Gündner Founder, Olivenzauber
Revenue in 90 days
Freiluftkind

“When it comes to data quality and tracking, you’re simply top-notch.”

Lukas Westensee Founder, Freiluftkind
+220% New-customer ROAS
Tales & Tails

“Admetrics is like having an extra team member—an external analyst I can bring in whenever I need one.”

Kaja Ringert Founder, Tales & Tails
+60–65% Marketing efficiency
Naturtreu

“We achieved an impressive 100% year-over-year growth.”

Vincent Grassegger CMO, Naturtreu
+100% YoY growth
Heimplanet

“Honestly, Admetrics has been a game changer for us.”

Jonas Gritzmann Marketing Manager, Heimplanet
+90% Faster creative testing
Nyfter

“The biggest difference? You stayed with us until our tracking problem was genuinely solved.”

Christoph Jugel Co-Founder, Nyfter
Measurable events
Sugargang

“We tripled our ROAS and scaled more efficiently on TikTok.”

Tim Thies Marketing Manager, SugarGang
ROAS
Freiluftkind

“You tracked significantly more, and the data quality was simply much, much better.”

Lukas Westensee Founder, Freiluftkind
+30% More tracked purchases
Olivenzauber

“Within one or two calls, every channel was connected. Two days later, the complete dashboard was up and running.”

Sven Gündner Founder, Olivenzauber
<30 min Setup
Ehrenkind

“With the Admetrics integration, we increased ROAS by 60% and reduced our cost per order by 25%.”

Philipp Richter Performance Marketing, Ehrenkind
+60% ROAS
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Frequently asked.

Anything else? Get in touch with us.

Book a demo

ProfitOps is the practice of running e-commerce growth on independent measurement and contribution profit, then turning that truth into governed budget allocation. Sales got RevOps, cloud got FinOps, and e-commerce gets ProfitOps. Admetrics is the mission control that runs it.

Dashboards stop at reporting. Admetrics connects measurement, profit and action in one closed loop. Attribution, MMM and experiments converge on contribution profit, the Budget Optimizer turns it into a cross-channel plan, and Ad Pilot executes it inside your limits, with approvals, rollback and a full decision history.

No developer needed. You connect your shop, ad platforms and marketplaces in guided steps, most stores see first data within 15 minutes, and full history syncs in the background.

Ad Pilot moves budgets and switches campaigns, ad sets and ads on or off, based on your targets and your true numbers. It acts every hour, always inside limits you define, and every decision is logged and reversible.

Browsers and privacy rules swallow a share of your conversions before Meta, Google and TikTok see them. We send complete, enriched conversion data back server to server, so their algorithms learn from reality and optimize toward profit and new customers instead of easy conversions.

Yes. Tracking is first party and consent aware, all data is processed and stored in the EU, and permissions control exactly who and what sees which data. Documentation for your DPO is ready before they ask.

Yes, that is the open layer. Your AI agents connect over MCP, your systems over the REST API, ad platforms receive signal feedback, and your warehouse gets exports. Everything runs on the same governed numbers.

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Turn budgetsinto profit.

One hour setup. 21 days free. Cancel any time.