Open Data Layer

One data foundation owned by you.

Everything your business measures lives in one governed layer: your orders, your ads, your costs, your customers. And it works everywhere you do, from dashboards to AI agents to your warehouse.

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One layer, three promises.

One definition per metric

CM2 is calculated once and means the same thing in every report, every answer and every export. Your tools can never disagree with each other.

Freshness you can see

Every number shows when its source last synced. Your team and your agents always know how current the data is.

Yours to take anywhere

Everything you measure is available outside Admetrics. An open system does not hold your data hostage.

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Built for a world where AI works with your data.

Your data used to have one consumer: a dashboard. Now agents query it, tools build on it and workflows depend on it. This layer was designed for exactly that.

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30+ integrations. One control layer.

Shops, marketplaces, ad platforms, retention and data tools.
Connected in minutes, synced continuously.

30+ Native integrations
ShopifyAmazonShopwareMagentoWooCommerceJTLRechargeStripePayPalGoogle SheetsBigQueryAmazon S3Google DriveSlackClaudeOpenAIGeminiShopifyAmazonShopwareMagentoWooCommerceJTLRechargeStripePayPalGoogle SheetsBigQueryAmazon S3Google DriveSlackClaudeOpenAIGemini
Meta AdsGoogle AdsTikTok AdsPinterestSnapchatMicrosoft AdsInstagramFacebookXLinkedInCriteoTaboolaOutbrainTeadsAwinTradedoublerLinksterKlaviyoFairingKnoCommerceZapierMakeMeta AdsGoogle AdsTikTok AdsPinterestSnapchatMicrosoft AdsInstagramFacebookXLinkedInCriteoTaboolaOutbrainTeadsAwinTradedoublerLinksterKlaviyoFairingKnoCommerceZapierMake
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Compliant by default. Hosted in the EU.

Built and hosted in the EU with consent-aware defaults. You control exactly who and what sees which data, down to the single token.

Integrates with your consent setup

We read each visitor's choice and respect it automatically. No migration, no conflicts, nothing to rebuild.

EU data residency

Processed and stored in the EU. No third-country transfer, no TIA paperwork inherited from your analytics stack.

Due-diligence ready

DPA/AVV, records of processing and a full audit trail - the documents your DPO asks for, ready before they ask.

We could triple our ROAS and also on TikTok we could scale more efficiently. And most importantly, we can scale based on real, accurate data.

Paul Keil
Tim ThiesMarketing Manager, SugarGang
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Questions, answered.

What makes the data layer open?+

Everything you measure is available outside Admetrics, through MCP for AI agents, the API for your tools and exports for your warehouse and team. Your data works wherever you need it.

Do all tools really see the same numbers?+

Yes. Every metric has exactly one definition, calculated once and used everywhere. Your dashboard, your agent and your warehouse can never disagree.

How fresh is the data?+

Sources sync continuously through the day, and every number shows when its source last updated. Your team and your agents always know how current the data is.

Is this GDPR compliant?+

Yes. All data is hosted and processed in the EU, consent is respected by default, and permissions control access down to the single token.

Can I take my data with me if I leave?+

Yes, at any time and in full. An open system does not hold your data hostage.

Evidence from 100+ brands.

Real quotes, real numbers — measured by the brands themselves.

All customer stories →
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One source. One truth.  In every tool.

One hour setup. 21 days free. Cancel any time.

Everything Mission Control does.

One closed loop, open to your entire stack: connect, measure, analyze and allocate from the same governed model.

One open data layer - in and out

Every source in, every system out. The same governed model feeds your reports, your ad platforms, your warehouse and your agents.

An answer for every question

Profit, marketing, customer and creative intelligence on the same truth — down to product, cohort and creative level.

Keeping control of the next euro

Budget decisions proposed on measured profit, executed inside your guardrails, every action logged and reversible.