Admetrics MCP

Your AI knows everything.Except your numbers.

Our MCP server brings validated, profit-ready analytics to your agents. In Claude, ChatGPT, Codex and any other LLM supporting it. Ask anything and automate everything.

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What your AI can do now.

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Ask anything

Which creatives brought new customers last month? What did the sale weekend really earn? Every question gets a real answer, not a dashboard to go search in.

Never a guess

Your AI works with the same numbers as your dashboards and gets checked before every answer. Unlike a chatbot with a CSV, it cannot make things up.

Agents on duty

A morning briefing in Slack, a budget guard through the day, a margin alert the moment something slips. Set up once, working every day.

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Talk to your data.

The question is the report: every one of these. You get the answer, not a dashboard to go find it in.

What changed yesterday vs 7-day avg for Spend, CAC, MER, NC ROAS, CVR, AOV, Revenue, Profit?Where did spend shift this week vs last week (by channel + top campaigns)?Did conversion drop this week vs last week? Which step changed (PDP→ATC→Checkout→Purchase)? Break down by channelProspecting vs retargeting split: what changed this week vs last week and impact on NC share?Which placements worsened this week vs last week (Reels/Stories/Feed)?Email revenue yesterday vs last week same weekday; split flows vs campaigns.Which products drive profit vs revenue this month vs last month?List campaigns spending >€X with zero conversions last 3 days.Repeat purchase rate YoY (this quarter vs same quarter last year).What changed yesterday vs 7-day avg for Spend, CAC, MER, NC ROAS, CVR, AOV, Revenue, Profit?Where did spend shift this week vs last week (by channel + top campaigns)?Did conversion drop this week vs last week? Which step changed (PDP→ATC→Checkout→Purchase)? Break down by channelProspecting vs retargeting split: what changed this week vs last week and impact on NC share?Which placements worsened this week vs last week (Reels/Stories/Feed)?Email revenue yesterday vs last week same weekday; split flows vs campaigns.Which products drive profit vs revenue this month vs last month?List campaigns spending >€X with zero conversions last 3 days.Repeat purchase rate YoY (this quarter vs same quarter last year).
Why did CAC spike yesterday vs last week’s same weekday? Break down channel → campaign → ad set.What are today’s red flags vs baseline? List metrics outside bounds and likely causes.Did revenue change come from paid or returning/CRM this week vs last week?Channel profitability: contribution margin this month vs last month by channel.Top 5 and Bottom 5 Landing pages + Campaign combinations in terms of CVR last 7 days with more than 1000 visitsWelcome flow performance this week vs last week (CVR, revenue per recipient).Are we pacing to hit monthly revenue/profit target? Compare MTD vs last month MTD.Spend allocation audit: what changed since last Monday (channel/campaign share)?Site conversion rate YoY and by device (this month vs same month last year).Why did CAC spike yesterday vs last week’s same weekday? Break down channel → campaign → ad set.What are today’s red flags vs baseline? List metrics outside bounds and likely causes.Did revenue change come from paid or returning/CRM this week vs last week?Channel profitability: contribution margin this month vs last month by channel.Top 5 and Bottom 5 Landing pages + Campaign combinations in terms of CVR last 7 days with more than 1000 visitsWelcome flow performance this week vs last week (CVR, revenue per recipient).Are we pacing to hit monthly revenue/profit target? Compare MTD vs last month MTD.Spend allocation audit: what changed since last Monday (channel/campaign share)?Site conversion rate YoY and by device (this month vs same month last year).
Why did MER drop this week vs last week? Decompose CPM/CTR/CVR/AOV + mix shift.Which products/SKUs drove revenue change this week vs last week?Did repeat purchase rate change this month vs last month? What segments drove it?True CAC including discounts/returns: compare this month vs last month.Where is the funnel leaking today vs last 7-day baseline (ATC, checkout start, purchase)?Abandoned cart flow: conversion and revenue this month vs last month.How much might yesterday’s numbers change due to attribution lag? Compare 0-day vs 3-day matured.Summarize conversion impact since last release and link the supporting metrics.If CPM stays elevated, what CAC do we project next week vs this week?Why did MER drop this week vs last week? Decompose CPM/CTR/CVR/AOV + mix shift.Which products/SKUs drove revenue change this week vs last week?Did repeat purchase rate change this month vs last month? What segments drove it?True CAC including discounts/returns: compare this month vs last month.Where is the funnel leaking today vs last 7-day baseline (ATC, checkout start, purchase)?Abandoned cart flow: conversion and revenue this month vs last month.How much might yesterday’s numbers change due to attribution lag? Compare 0-day vs 3-day matured.Summarize conversion impact since last release and link the supporting metrics.If CPM stays elevated, what CAC do we project next week vs this week?
Show the top 10 drivers of the CAC increase this week vs last week.Give me a weekly exec summary: what happened, why, and what we should do.Where should we reallocate budget today to hit CAC + volume targets?Top campaigns by New Customers last 7 days vs prior 7 days.Is the CVR drop from mobile vs desktop (compare this week vs last week)?Profit per new customer by channel this quarter vs last quarter.Which sources are delayed right now? Compare freshness vs expected lag.How are we doing this year vs last year: Revenue, Profit, CAC, MER, NC share?Forecast next 7/14 days at current spend; compare to target.Show the top 10 drivers of the CAC increase this week vs last week.Give me a weekly exec summary: what happened, why, and what we should do.Where should we reallocate budget today to hit CAC + volume targets?Top campaigns by New Customers last 7 days vs prior 7 days.Is the CVR drop from mobile vs desktop (compare this week vs last week)?Profit per new customer by channel this quarter vs last quarter.Which sources are delayed right now? Compare freshness vs expected lag.How are we doing this year vs last year: Revenue, Profit, CAC, MER, NC share?Forecast next 7/14 days at current spend; compare to target.
Is this change real or data lag? Show freshness/reconciliation for yesterday and today.Are we on track vs targets this week? Highlight gap to goal + drivers.Which campaigns have the best marginal efficiency (diminishing returns) last 7 days?Which ad sets are fatiguing this week vs last week (freq up, CTR/CVR down)?Which browsers/devices changed most today vs yesterday (Safari checkout issue check)?Refund/returns impact: compare this month vs last month on true ROAS/MER.Which campaigns are missing cost/UTMs this week vs last week?Compare QTD vs same period last year by channel (spend, revenue, profit).If we want +20% revenue next week vs this week, what spend mix do you recommend by channel?Is this change real or data lag? Show freshness/reconciliation for yesterday and today.Are we on track vs targets this week? Highlight gap to goal + drivers.Which campaigns have the best marginal efficiency (diminishing returns) last 7 days?Which ad sets are fatiguing this week vs last week (freq up, CTR/CVR down)?Which browsers/devices changed most today vs yesterday (Safari checkout issue check)?Refund/returns impact: compare this month vs last month on true ROAS/MER.Which campaigns are missing cost/UTMs this week vs last week?Compare QTD vs same period last year by channel (spend, revenue, profit).If we want +20% revenue next week vs this week, what spend mix do you recommend by channel?
Which campaigns drove the change in New Customers this week?What are the top 3 risks/opportunities right now vs last week?Scale/Hold/Kill list based on last 7 daysCreative winners/losers of the last 3 daysAOV change in the last 7 days: is it driven by discount usage or different products?Which campaigns are good on ROAS but bad on profit last 7 days vs prior 7?What attribution model/windows were used in this answer? Compare how results change under model A vs B.Which channels improved efficiency MoM (CAC down, MER up) and why?If we cut paid spend 15%, what happens to revenue/profit (scenario)?Which campaigns drove the change in New Customers this week?What are the top 3 risks/opportunities right now vs last week?Scale/Hold/Kill list based on last 7 daysCreative winners/losers of the last 3 daysAOV change in the last 7 days: is it driven by discount usage or different products?Which campaigns are good on ROAS but bad on profit last 7 days vs prior 7?What attribution model/windows were used in this answer? Compare how results change under model A vs B.Which channels improved efficiency MoM (CAC down, MER up) and why?If we cut paid spend 15%, what happens to revenue/profit (scenario)?
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Reports tell you what. This tells you why.

CAC up 30 percent this month? Ask why, and your AI drills through channels, creatives and cohorts until it finds the reason. It remembers the context, so the follow-up question just works.

Automate everything.

A morning briefing in Slack at 6:30. A budget guard that watches pacing all day.
A margin alert the second a bestseller slips. Set up in an afternoon, working every day.

6:30 briefingAGENT

Every morning: spend, CM2 and pace vs. plan, posted to Slack before standup.

Budget guardAGENT

Watches pacing against the plan; flags drift before the week is lost.

Margin alertAGENT

Pings the moment a product's contribution turns negative.

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The agent gateway to Admetrics.

Connecting our MCP is the agent gateway to Admetrics. The same profit-ready metrics that power your Mission Control, delivered over the Model Context Protocol and REST.

One-click OAuth connection - no code, no setupWorks with Claude, ChatGPT, Codex and any MCP clientPer-user scopes; every access logged in the audit trailREST API for systems and workflow tools
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Hallucination-proof by design.

With our MCP your AI can only use metrics that actually exist in Admetrics, with the same definitions as your dashboards. Every question is checked before it runs. Wrong questions get stopped, not answered wrong.

Governed catalog

Stable, versioned metric IDs. The same definitions that power your dashboards.

Validation

Every query is checked before it runs. Errors die at the gate.

Declared freshness

Every number knows its sync state - “Meta spend updated 2h ago”, stale flags included.

Scoped access

Granular access control per user - same as the related Admetrics accounts.

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Connected in minutes.

Full documentation and ready-made setups for Claude, ChatGPT, Codex and any MCP tool. One connection, and the same queries also run over our API.

Approved agents and systems access profit-ready data.

MCPFor agentsprofit-ready context
RESTFor systemsmetrics · plans · actions
CatalogStable metric IDsversioned definitions
ValidateChecked before runerrors die at the gate
Open the Developer Portal ↗
The Admetrics developer portal
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See how it works.

From governed question to profit-ready answer. Watch Mission Intelligence move through the same catalog your dashboards use.

Admetrics helped us overcome scaling challenges and set a new benchmark for paid-ads.

Paul Keil
Paul KeilTeamlead Performance Marketing

Evidence from 100+ brands.

Real quotes, real numbers — measured by the brands themselves.

All customer stories →
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Questions, answered.

What is MCP and why does it matter?+

MCP is the open standard that lets AI tools like Claude and ChatGPT securely access your data. With Admetrics connected, your AI stops guessing about your business and starts answering from your real numbers.

Which AI tools can I connect?+

Claude, ChatGPT, Codex and any tool that speaks MCP. Setup takes minutes per tool, with ready-made guides for each.

Can agents change anything in my account?+

No. Agents can only read, never write. They see exactly what your permissions allow, and no personal customer data reaches any AI tool.

How do I know the answers are correct?+

Your AI works with the same governed numbers as your dashboards and every query is validated before it runs. Unlike a chatbot with a spreadsheet, it cannot make things up. Every answer also shows how fresh the underlying data is.

What can I ask?+

Anything your data can answer. Which creatives brought new customers last week, what the sale weekend really earned, why CAC moved this month. Follow-up questions work because the context carries over.

Is this safe for company data?+

Yes. Access is token based with permissions per user, everything is hosted in the EU, and you control exactly which data any agent can see.

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Any question
answered immediately.

One hour setup. 21 days free. Cancel any time.

Everything Mission Control does.

One closed loop, open to your entire stack: connect, measure, analyze and allocate from the same governed model.

One open data layer - in and out

Every source in, every system out. The same governed model feeds your reports, your ad platforms, your warehouse and your agents.

An answer for every question

Profit, marketing, customer and creative intelligence on the same truth — down to product, cohort and creative level.

Keeping control of the next euro

Budget decisions proposed on measured profit, executed inside your guardrails, every action logged and reversible.