Connect
Data updates4h Add-on: 1h4h Add-on: 30m2h Add-on: 30m
Best in-class tracking and attribution
First-party domain tracking
MCP
Unlimited users
Unlimited integrations
API Access
Multi-shop support
Granular permissions-
Tailored channel configuration
Detailled logistic cost handling
COGS, expenses, payment fee setup
Multi-currency support + conversion
Custom metrics + dimensions--
Plan & target setting
Data export functions
Email and slack reports
Measure
Rule based attributoin models
S2S pushback of conversion signalsAdd-onAdd-onAdd-on
Data-driven attribution model
Unlimited attribution windows
Custom data-driven attribution model
Quantify experimentation engine
Marketing mix model--Add-on
A/B/n testing integrations
Influencer & discount code tracking
Influencer commission configuration
Focus panelsUnlimitedUnlimitedUnlimited
Analyze
Multi-market operating views-
Customizable dashboards & reports
More than 100 metrics
Scheduled reports
Customer journey reports
Order-level customer journey report
Order-level profit & loss report
Marketing Intelligence + reports
Creative Intelligence + reports
Profit intelligence + reports
Product intelligence + reports
Landingpage reports
Customer matching across sales channels--
Cohort reports
Customer lifetime value reports
Real-time profit & loss reports
Allocate
Ad Pilot-Add-onAdd-on
Budget management (Meta, Google, TikTok, MS)
Budget Optimizer--Add-on
Chrome plugin (Meta, Google, TikTok)