Admetrics has been granted accreditation for its ad viewability solution for desktop banner ads by ABC, the media industry's body for ad measurement.

The ABC’s accreditation confirms the efficiency and compliance of admetrics’ viewability solution and is a further step to address advertiser demand for accountability and verification of ad spend in today's ad environment.

Admetrics is in the process of obtaining additional accreditations for other components of its Ad Verification Suite as well.

If you want to learn more about Viewability and Attention Tracking or the admetrics Ad Verification Suite feel free to get in touch.